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Shahzad Khan, OgilvyOne on the rapid growth of the Internet in Africa & the rise in digital ad spend

Shahzad Khan, General Manager, OgilvyOne Africa on: what it does in digital terms for its client Airtel, which operates across 17 African countries; the rise in digital advertising campaign spending; the reasons clients like digital spending in Africa; the rapid growth of the Internet, even in relatively small markets; and the impact of cheap smartphones on this growth.

April 24, 2013 by Editor
Video viewed 666 times.
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