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"The launch of Cliff Central helps people understand that WeChat is a platform and you can plug in almost any type of content."

Brett Loubser on how WeChat Africa is both a radio station and a second screen

Brett Loubser, Head of WeChat Africa talks about: how WeChat is a social communications platform; the countries WeChat is focusing on growing in; how South African “shock jock” Gareth Cliff used it to launch an online radio station called Cliff Central; and its use as a second screen by the Big Brother series in South Africa.

June 11, 2014 by Editor
Video viewed 524 times.
Africori Balancing Act Africa


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