Entries Tagged to 'CIA'
Gene Poteat, former Senior Scientific Adviser, CIA talks about: what the Gulf of Tonkin incident was; how the CIA was asked to investigate it and why; the conclusions the CIA drew on whether there was a torpedo boat attack; and his conversations with the crew about what happened years later.
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August 17, 2013
Paul Lashmar, Producer of BBC Timewatch programme Spies in the Sky on: the spy flight that a Soviet Mig managed to shoot; how the CIA came to run its own spy flight programme; the British U2 pilots; the current generation of spy aircraft; and Curtis Le May's belief in a preventative war.
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October 24, 2012
Dave Dunton, brand research agency, CIA on: how their qualitative research methodology is very different; getting out to where people use the product; a different way of talking with people; and answering the why question.
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September 11, 2012
Darryl Wratten, CIA on:the decade old example of the differences between shaving with Black skin; categorising hair care products for Black hair; why brands are slow to change; the closed world of marketing; and the long process of creating a shopping mall culture in Africa.
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September 11, 2012
Craig Irving, brand research agency CIA on: how successful brands in South Africa came out of hardship; the success of Koo Baked Beans and Sunlight Soap in the townships; the new aspirational brands; successful South African brands that work throughout the continent; the lasting success of Sunlight Soap; and women buying ingredients to make up soap and washing up liquid.
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September 11, 2012